Methods, systems, and media for reviewing content traffic

ChangeBridge: Patent Grants - Business Methods (G06Q)

Published March 31st, 2026

Detected March 31st, 2026

Summary

USPTO granted patent US12591909B2 to Integral Ad Science, Inc. for methods and systems enabling advertisers to review advertisement placement on webpages, view associated traffic and rating information, and provide feedback. The patent covers receiving URLs related to ad placements, obtaining page images and traffic data, presenting selectable displays, and facilitating advertiser feedback on rating information.

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What changed

USPTO issued patent US12591909B2 to Integral Ad Science, Inc. (inventors David Brett Hahn and Alan Murray) covering methods for reviewing advertisement placement on webpages. The patent describes systems that receive URLs relating to ad placements, obtain page images and traffic/rating information, present selectable displays to advertisers, and provide opportunities for advertiser feedback on ratings. The patent (CPC G06Q 30/0246) contains 19 claims and issued from Application No. 17839398 filed June 13, 2022.

This is a patent grant notice rather than a regulatory compliance requirement. Entities are not obligated to take any action based on this issuance. However, companies developing digital advertising placement review systems should be aware of this patent when designing similar functionality to avoid potential infringement issues. No compliance deadlines, penalties, or reporting requirements are associated with this patent grant.

Source document (simplified)

← USPTO Patent Grants

Methods, systems, and media for reviewing content traffic

Grant US12591909B2 Kind: B2 Mar 31, 2026

Assignee

Integral Ad Science, Inc.

Inventors

David Brett Hahn, Alan Murray

Abstract

Methods, systems, and media for review content traffic are provided. In accordance with some embodiments of the present invention, a method, implemented on a processor, for reviewing advertisement placement on webpages is provided. The method can include: receiving a plurality of uniform resource locators (URLs) relating to the placement of a plurality of advertisements associated with an advertiser; obtaining, for the plurality of URLs, a plurality of images and a plurality of advertisement traffic and rating information relating to each of the plurality of URLs, wherein each of the plurality of images shows the placement of an advertisement on the page accessed by a URL; presenting a traffic display that includes the plurality of images for the plurality of pages, wherein the plurality of images are user selectable; and, in response to selecting one of the plurality of images, presenting the advertiser with the advertisement traffic and rating information for a URL corresponding to the selected image and providing the advertiser with an opportunity to provide feedback information for the rating information associated with the URL.