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Nielsen Company Patent EP3771178A1: User Information Collection

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Published March 11th, 2026
Detected March 25th, 2026
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Summary

The European Patent Office has published patent application EP3771178A1, filed by The Nielsen Company (US), LLC. The patent describes methods and apparatus for collecting distributed user information, including media impressions and search terms. This publication is part of the standard patent application process.

What changed

The European Patent Office (EPO) has published patent application EP3771178A1, filed by The Nielsen Company (US), LLC. The patent, titled "METHODS AND APPARATUS TO COLLECT DISTRIBUTED USER INFORMATION FOR MEDIA IMPRESSIONS AND SEARCH TERMS," details a technical solution for gathering user data, specifically media impressions and search terms, from distributed sources.

This publication represents a step in the patent application process and does not impose new regulatory obligations on companies. It is informational in nature, providing insight into the technological developments pursued by The Nielsen Company in the area of user data collection. Compliance officers should note this as a development in intellectual property and data handling technologies.

Source document (simplified)

← EPO Patent Bulletin

METHODS AND APPARATUS TO COLLECT DISTRIBUTED USER INFORMATION FOR MEDIA IMPRESSIONS AND SEARCH TERMS

Publication EP3771178A1 Kind: A1 Mar 11, 2026

Applicants

The Nielsen Company (US), LLC

Inventors

BURBANK, John R., ALLA, Madhusudhan Reddy

IPC Classifications

H04L 9/40 20220101AFI20260204BHEP G06Q 30/0241 20230101ALI20260204BHEP H04W 12/02 20090101ALI20260204BHEP G06F 21/62 20130101ALI20260204BHEP G06Q 50/00 20120101ALI20260204BHEP G06Q 30/0251 20230101ALI20260204BHEP G06F 16/951 20190101ALI20260204BHEP G06F 16/9535 20190101ALI20260204BHEP H04L 67/50 20220101ALI20260204BHEP G06Q 10/40 20260101ALI20260204BHEP H04W 12/71 20210101ALN20260204BHEP H04W 12/72 20210101ALN20260204BHEP H04W 12/75 20210101ALN20260204BHEP

Designated States

AL, AT, BE, BG, CH, CY, CZ, DE, DK, EE, ES, FI, FR, GB, GR, HR, HU, IE, IS, IT, LI, LT, LU, LV, MC, MK, MT, NL, NO, PL, PT, RO, RS, SE, SI, SK, SM, TR

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Named provisions

METHODS AND APPARATUS TO COLLECT DISTRIBUTED USER INFORMATION FOR MEDIA IMPRESSIONS AND SEARCH TERMS

Classification

Agency
EPO
Published
March 11th, 2026
Instrument
Notice
Legal weight
Non-binding
Stage
Final
Change scope
Minor
Document ID
EP3771178A1

Who this affects

Applies to
Technology companies
Industry sector
5112 Software & Technology
Activity scope
Data Collection
Geographic scope
European Union EU

Taxonomy

Primary area
Data Privacy
Operational domain
Legal
Topics
Intellectual Property Consumer Protection

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