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NCL Bahamas Settlement, $2M Penalties, Consumer Protection

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Summary

Nevada Attorney General Aaron D. Ford announced a settlement with NCL Bahamas, Ltd., the parent company of Norwegian Cruise Line, requiring $2 million in penalties for consumer protection violations. The settlement addresses alleged deceptive practices or consumer harm related to cruise line operations. NCL Bahamas, Ltd. operates cruise vessels under Norwegian Cruise Line branding and serves consumers nationwide, including Nevada residents.

What changed

The Nevada Attorney General announced a settlement with NCL Bahamas, Ltd., a major cruise line operator, imposing $2 million in penalties for consumer protection violations. The settlement resolves allegations that the company engaged in practices that violated Nevada consumer protection laws. NCL Bahamas, Ltd. operates as the parent entity for Norwegian Cruise Line vessels and serves cruise passengers including Nevada consumers.\n\nAffected consumers who experienced issues with NCL Bahamas cruise services may be eligible for restitution under the settlement terms. The Nevada Bureau of Consumer Protection will oversee distribution of settlement benefits to eligible claimants. Companies operating in the cruise and travel industry should review their consumer-facing practices to ensure compliance with Nevada consumer protection statutes, as state AGs continue active enforcement in this sector.

What to do next

  1. Consumers affected by NCL Bahamas practices should monitor NV AG website for settlement claim procedures
  2. Consumers seeking restitution should contact the Nevada Bureau of Consumer Protection

Penalties

$2,000,000 in total penalties

Archived snapshot

Apr 14, 2026

GovPing captured this document from the original source. If the source has since changed or been removed, this is the text as it existed at that time.

Attorney General Ford Announces Settlement with NCL Bahamas, Ltd.

Apr. 10, 2026

Carson City, NV — Today, Attorney General Aaron D. Ford announced a settlement with Norwegian Cruise Line, specifically NCL Bahamas, Ltd., following the multistate investigation of NCL’s sales practices and cancellations procedures during the Covid-19 pandemic. The settlement prohibits NCL from generating or disseminating deceptive or unsubstantiated sales statements to consumers and prohibits NCL from incentivizing sales over the health and safety of consumers during disaster declarations.

“Companies cannot put profits over the health of their customers,” said Attorney General Ford. “When they do, I will step in to protect Nevadans to hold bad actors accountable. I am proud of the work my Bureau of Consumer Protection did to facilitate this settlement on behalf of Nevadans."

Alongside Attorney General Ford, the settlement includes the attorneys general of Connecticut, Florida, Illinois, Louisiana, Minnesota, North Carolina, New Jersey, Pennsylvania, Texas, Utah and Wisconsin.

The settlement recounts that overall, between March 13, 2020, and November 30, 2025, NCL issued reimbursement to consumers of more than $3 billion dollars nationwide, including approximately $2,606,390,428 in credit card refunds and approximately $504,953,348 in future cruise credits.

Pursuant to the settlement agreements, NCL is required to pay $2,000,000 in penalties to the states, including $31,359.66 to Nevada.

By the terms of this settlement, NCL is also required to implement mandatory training for consumer-facing employees regarding appropriate sales communications and NCL is required to designate senior management to approve prospective sales communications prior to their use during a declaration of a disaster in the future.

Those who believe they have been the victim of fraud, deception or an unfair business practice can file a complaint with the Office of the Attorney General here.

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Last updated

Classification

Agency
NV AG
Instrument
Enforcement
Legal weight
Binding
Stage
Final
Change scope
Substantive

Who this affects

Applies to
Consumers Transportation companies
Industry sector
4831 Maritime & Shipping
Activity scope
Passenger transportation Cruise operations Consumer restitution
Geographic scope
US-NV US-NV

Taxonomy

Primary area
Consumer Protection
Operational domain
Compliance
Topics
Consumer Finance Travel

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