Changeflow GovPing Consumer Protection DISH WITH ERIKA Intent to Use Trademark Applica...
Routine Notice Added Final

DISH WITH ERIKA Intent to Use Trademark Application

Favicon for changeflow.com ChangeBridge: Trademarks - Advertising & Business (Class 035)
Published March 27th, 2026
Detected March 29th, 2026
Email

Summary

The USPTO has received an intent-to-use trademark application for the mark 'DISH WITH ERIKA'. The application, filed on March 27, 2026, covers services including influencer marketing, promotional services, and online content related to food, nutrition, and lifestyle.

What changed

The United States Patent and Trademark Office (USPTO) has recorded an intent-to-use trademark application for the mark 'DISH WITH ERIKA' (Application No. 99730299). The filing date was March 27, 2026, with an intended effective date of March 28, 2026. The application covers a range of services, including influencer marketing, promotion of third-party goods and services, endorsement services, promotional marketing via audiovisual media, and the provision of online videos and blog content related to food, nutrition, and lifestyle.

This filing signifies an intent to use the mark in commerce for the specified services. While this is an application and not a final registration, it indicates a planned expansion or new venture in the influencer marketing and content creation space. Companies operating in similar sectors should be aware of this new mark entering the trademark landscape, particularly concerning potential conflicts with existing or future branding efforts in food, nutrition, and lifestyle content.

Source document (simplified)

← USPTO Trademark Applications

DISH WITH ERIKA

Intent to Use TM99730299 Kind: intenttouse Mar 28, 2026

Abstract

Influencer marketing services; Marketing services in the nature of promotion of third-party goods and services by social media influencers; Endorsement services, namely, promoting the goods and services of others; Promotional marketing services using audiovisual media; Providing online non-downloadable videos in the field of food, nutrition and lifestyle; developing and sharing recipes; Entertainment services, namely, providing a web site featuring photographic, audio, video and prose presentations featuring featuring food, recipes, cooking, nutrition, and lifestyle-related content.; Providing online, non-downloadable, short-form videos in the field of food, nutrition and lifestyle; developing and sharing recipes via social media websites; Providing a website featuring blogs and non-downloadable publications in the nature of of articles and recipes in the field(s) of food, cooking, nutrition, and lifestyle.

Filing Date

2026-03-27

View original document →

Classification

Agency
USPTO
Published
March 27th, 2026
Instrument
Notice
Legal weight
Non-binding
Stage
Final
Change scope
Minor
Document ID
TM99730299

Who this affects

Applies to
Manufacturers Retailers
Industry sector
4231 Wholesale Trade
Activity scope
Marketing Advertising Content Creation
Geographic scope
United States US

Taxonomy

Primary area
Intellectual Property
Operational domain
Legal
Topics
Marketing Advertising

Get Consumer Protection alerts

Weekly digest. AI-summarized, no noise.

Free. Unsubscribe anytime.

Get alerts for this source

We'll email you when ChangeBridge: Trademarks - Advertising & Business (Class 035) publishes new changes.

Optional. Personalizes your daily digest.

Free. Unsubscribe anytime.