Patent Application: Dynamic Digital Signage Based on Real-Time Movement
Summary
The USPTO has published a new patent application (US20260087522A1) for a method of dynamic digital signage. The invention uses real-time movement data from wireless devices to select and display advertisements.
What changed
This document is a published patent application for a method related to dynamic digital signage. The proposed technology involves receiving signals from wireless devices, determining their location and movement, and then selecting advertisements from a database based on proximity, group localization, and movement velocity relative to the signage device. The application details specific criteria for ad selection, including whether devices are within a certain radius or moving faster than a threshold velocity.
This patent application does not impose any new regulatory obligations or compliance requirements on businesses. It represents a novel technological concept for which a patent is being sought. Companies involved in digital advertising, location-based services, or smart signage may find this relevant for understanding potential future technological developments and intellectual property landscapes in these areas.
Source document (simplified)
DYNAMIC DIGITAL SIGNAGE BASED ON REAL-TIME MOVEMENT
Application US20260087522A1 Kind: A1 Mar 26, 2026
Inventors
Joshua Ian Cohen, John Cronin
Abstract
A method includes receiving, via a phased array antenna, signals from one or more wireless devices, determining a location and a movement of each of the one or more wireless devices, and selecting an advertisement from a database of advertisements for display by a digital signage device based on whether the one or more wireless devices are in a first group that is localized within a particular radius, whether the one or more wireless devices are in a second group that is not localized within the particular radius, and, if at least one of the one or more wireless devices is not in the first group or the second group, whether the at least one of the one or more wireless devices is moving faster than a threshold velocity relative to the digital signage device.
CPC Classifications
G06Q 30/0269 H04W 4/029
Filing Date
2024-09-20
Application No.
18891448
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