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Warning Letter: ZYN Cool Blueberry and ZYN Red Fruits Nicotine Pouches Sold Without Marketing Authorization

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Summary

The FDA Center for Tobacco Products issued a Warning Letter to nicoprof.com (reference RW2602403) on April 17, 2026, for offering two nicotine pouch products for sale in the United States without required premarket authorization. The products — ZYN Cool Blueberry and ZYN Red Fruits (9mg) — are classified as new tobacco products under section 910(a) of the FD&C Act and are adulterated under section 902(6)(A) and misbranded under section 903(a)(6). The firm is required to submit a written response within 15 working days describing corrective actions and plans for ongoing compliance, and faces potential enforcement including civil money penalties, seizure, and/or injunction.

“FDA has determined that you offer for sale or distribution to customers in the United States nicotine pouch products that lack a marketing authorization order: ZYN Cool Blueberry and ZYN Red Fruits (9mg).”

FDA , verbatim from source
Why this matters

Sellers and distributors of nicotine pouch products — including third-party e-commerce platforms — should verify that all products listed have received FDA marketing authorization or qualify for a substantial equivalence exemption. The FD&C Act violations cited here (sections 902(6)(A) and 903(a)(6)) attach to products lacking section 905(j) reports or premarket orders, not merely to manufacturers. Distributors and retailers are equally exposed if they market unauthorized tobacco products to U.S. consumers.

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About this source

FDA Warning Letters are public notifications to firms the agency believes are significantly violating FDA regulations. Common triggers include Current Good Manufacturing Practice violations, unauthorized drug claims, substandard clinical trial conduct, unapproved marketing, and tobacco sales to minors. Letters require a written response within 15 working days. Around 75 letters land each month across drug manufacturers, medical device makers, tobacco retailers, and dietary supplement companies. Watch this if you run a regulated manufacturing operation, advise on FDA compliance, defend companies in enforcement matters, or track quality-system failures that precede recall events. GovPing publishes each letter with the recipient, agency division, and cited violations.

What changed

The FDA Center for Tobacco Products found that nicoprof.com offers for sale or distribution two nicotine pouch products — ZYN Cool Blueberry and ZYN Red Fruits (9mg) — that lack the required marketing authorization under section 910(c)(1)(A)(i) of the FD&C Act. Because these products were not commercially marketed in the United States as of February 15, 2007, they are new tobacco products subject to premarket authorization requirements. Their absence of authorization renders them adulterated under section 902(6)(A) and misbranded under section 903(a)(6) of the FD&C Act.

Any firm selling or distributing nicotine pouch products in the United States must ensure those products either hold an FDA marketing authorization order or qualify for a substantial equivalence exemption. Businesses operating e-commerce platforms selling tobacco products should verify premarket authorization status for all listed products. Continued non-compliance may result in civil money penalties, seizure, and/or injunction under the FDA's tobacco enforcement authorities.

What to do next

  1. Submit a written response within 15 working days describing actions to address violations and bring these products into compliance, including the dates on which you discontinued the violative sale and/or distribution of these tobacco products and your plan for maintaining compliance with the FD&C Act.
  2. Reference number RW2602403 must be included in any written response.

Archived snapshot

Apr 25, 2026

GovPing captured this document from the original source. If the source has since changed or been removed, this is the text as it existed at that time.

Delivery Method: VIA Electronic Mail Product: Tobacco Recipient: nicoprof.com United States

info@nicoprof.com Issuing Office: Center for Tobacco Products United States

April 17, 2026

WARNING LETTER

To Whom It May Concern:

The Center for Tobacco Products of the U.S. Food and Drug Administration (FDA) recently reviewed the website https://nicoprof.com and determined that nicotine pouch products listed there are offered for sale or distribution to customers in the United States.

Under section 201(rr) of the Federal Food, Drug, and Cosmetic Act (FD&C Act) (21 U.S.C. § 321(rr)), these products are tobacco products because they are made or derived from tobacco or contain nicotine from any source and intended for human consumption. Certain tobacco products, including nicotine pouch products, are subject to FDA jurisdiction under section 901(b) of the FD&C Act (21 U.S.C. § 387a(b)) and 21 C.F.R. § 1100.1 and are required to be in compliance with the requirements in the FD&C Act.

Generally, to be legally marketed in the United States, the FD&C Act requires “new tobacco products” to have a premarket authorization order in effect. A “new tobacco product” is any tobacco product that was not commercially marketed in the United States as of February 15, 2007, or any modified tobacco product that was commercially marketed after February 15, 2007 (section 910(a) of the FD&C Act; 21 U.S.C. § 387j(a)). Generally, a marketing authorization order under section 910(c)(1)(A)(i) of the FD&C Act (21 U.S.C. § 387j(c)(1)(A)(i)) is required for a new tobacco product unless (1) the manufacturer of the product submitted a report under section 905(j) of the FD&C Act (21 U.S.C. § 387e(j)) and FDA issues an order finding the product substantially equivalent to a predicate tobacco product (section 910(a)(2)(A) of the FD&C Act) or (2) the manufacturer submitted a report under section 905(j)(1)(A)(ii) of the FD&C Act (21 U.S.C. § 387e(j)(1)(A)(ii)) and all modifications are covered by exemptions from the requirements of substantial equivalence granted by FDA under section 905(j)(3) of the FD&C Act (21 U.S.C. § 387e(j)(3)).

New Tobacco Products Without Required Marketing Authorization Are Adulterated and Misbranded

FDA has determined that you offer for sale or distribution to customers in the United States nicotine pouch products that lack a marketing authorization order: ZYN Cool Blueberry and ZYN Red Fruits (9mg).

The tobacco products listed above are new tobacco products because they were not commercially marketed in the United States as of February 15, 2007. These products do not have FDA marketing authorization orders in effect under section 910(c)(1)(A)(i) of the FD&C Act and are not otherwise exempt from the marketing authorization requirement. Therefore, these products are adulterated under section 902(6)(A) of the FD&C Act (21 U.S.C. § 387b(6)(A)). In addition, they are misbranded under section 903(a)(6) of the FD&C Act (21 U.S.C. § 387c(a)(6)) because a notice or other information respecting these products was not provided as required by section 905(j) of the FD&C Act (21 U.S.C. § 387e(j)).

Conclusion and Requested Actions

FDA has determined that your firm markets new tobacco products in the United States that lack premarket authorization. All new tobacco products on the market without the statutorily required premarket authorization are marketed unlawfully and are subject to enforcement action at FDA’s discretion.

For a list of all products that have been authorized by the FDA and certain others that may be legally marketed, please visit the Searchable Tobacco Products Database: https://www.fda.gov/searchtobacco.

It is your responsibility to ensure that all tobacco products you sell and/or distribute in the United States and all related labeling and/or advertising on any websites or other media (such as e-commerce, social networking, or search engine websites), and in any retail establishments in which you advertise, comply with each applicable provision of the FD&C Act and FDA’s implementing regulations. Failure to address any violations of the FD&C Act, 21 U.S.C. § 301 et seq., or its implementing regulations relating to tobacco products including the tobacco regulations in 21 C.F.R. Parts 1140, 1141, and 1143, may lead to regulatory action, including, but not limited to, civil money penalties, seizure, and/or injunction. However, this Warning Letter does not constitute “written notice” for purposes of section 303(f)(9)(B)(i)(II) of the FD&C Act. Please note that tobacco products offered for import into the United States that appear to be adulterated and/or misbranded may be detained or refused admission.

The violations discussed in this letter do not necessarily constitute an exhaustive list. You should take prompt action to address any violations that are referenced above and take any necessary actions to bring these tobacco products into compliance with the FD&C Act.

Please submit a written response to this letter within 15 working days from the date of receipt describing your actions to address any violations and bring these products into compliance, including the dates on which you discontinued the violative sale and/or distribution of these tobacco products and your plan for maintaining compliance with the FD&C Act. If you believe that these products are not in violation of the FD&C Act, include your reasoning and any supporting information for our consideration. This letter notifies you of our findings and provides you with an opportunity to address them. You can find the FD&C Act through links on FDA’s homepage at https://www.fda.gov.

Please note your reference number, RW2602403, in your response and direct your response via email at CTPCompliance@fda.hhs.gov and to the following address:

DPAL-WL Response, Office of Compliance and Enforcement
FDA Center for Tobacco Products
c/o Document Control Center
Building 71, Room G335
10903 New Hampshire Avenue
Silver Spring, MD 20993-0002

If you have any questions about the content of this letter, please contact CTPCompliance@fda.hhs.gov.

Sincerely,
/S/

Ele Ibarra-Pratt
Acting Director
Office of Compliance and Enforcement
Center for Tobacco Products

VIA Electronic Mail

cc:

GoDaddy.com, LLC
abuse@godaddy.com

Cloudflare, Inc.
abuse@cloudflare.com

  • ## Content current as of:

04/21/2026

  • Regulated Product(s)

    • Tobacco

Citations

21 U.S.C. § 387b(6)(A) adulterated product provision
21 U.S.C. § 387c(a)(6) misbranded product provision
21 U.S.C. § 387j(a) new tobacco product definition
21 U.S.C. § 387e(j) substantial equivalence report requirement
21 U.S.C. § 321(rr) tobacco product definition

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Last updated

Classification

Agency
FDA
Filed
April 17th, 2026
Instrument
Enforcement
Branch
Executive
Legal weight
Binding
Stage
Final
Change scope
Substantive
Document ID
21 U.S.C. § 387b(6)(A)

Who this affects

Applies to
Retailers Importers and exporters Manufacturers
Industry sector
3122 Tobacco Manufacturing
Activity scope
Tobacco product sales Marketing authorization compliance Adulterated product distribution
Geographic scope
United States US

Taxonomy

Primary area
Tobacco
Operational domain
Compliance
Topics
Consumer Protection Public Health

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