Public Health (Tobacco and Other Products) Regulations 2024
Summary
The Australian Department of Health, Disability and Ageing has issued the Public Health (Tobacco and Other Products) Regulations 2024, a comprehensive legislative instrument governing tobacco products. The regulations establish requirements for retail packaging, permitted tobacco advertisements, prescribed amounts for personal possession, and point-of-sale advertising rules. The instrument is authorized under the Public Health (Tobacco and Other Products) Act 2023 and is currently in force.
What changed
The Public Health (Tobacco and Other Products) Regulations 2024 establish a comprehensive regulatory framework for tobacco products in Australia. The regulations define interpretation rules for cigarette pack surfaces, set prescribed amounts establishing rebuttable presumptions for retail sale, provide exceptions for personal possession, and outline permitted tobacco advertisements for online point-of-sale.
Tobacco manufacturers and retailers operating in Australia must ensure compliance with standardized retail packaging requirements, permitted advertising criteria, and product amount thresholds. The regulations apply to all stages of the supply chain and create enforceable obligations under the authorizing Public Health (Tobacco and Other Products) Act 2023. Affected parties should review their current packaging, labeling, and marketing practices against these new requirements.
What to do next
- Review and update tobacco product retail packaging to comply with the regulations
- Ensure tobacco advertisements conform to permitted publication criteria
- Verify prescribed amounts rules for personal possession thresholds
Archived snapshot
Apr 11, 2026GovPing captured this document from the original source. If the source has since changed or been removed, this is the text as it existed at that time.
- Interactions
Public Health (Tobacco and Other Products) Regulations 2024
In force Administered by
- Department of Health, Disability and Ageing
This item is authorised by the following title:
- Public Health (Tobacco and Other Products) Act 2023 Latest version View as made version F2026C00305 C02 21 March 2026
View document Legislative instrument Filter active Table of contents
- Chapter 1—Introduction
- Part 1.1—Preliminary
- 1 Name
- 3 Authority
- 4 Simplified outline of this instrument
- 5 Definitions
- Part 1.2—Interpretation
- 6 References to surfaces of cigarette packs and cigarette cartons
- 7 References to certain kinds of retail packaging of tobacco products
- 8 Removability of adhesive labels on retail packaging of tobacco products
- Part 1.3—Prescribed amounts of tobacco products
- 9 Purpose of this Part
- 10 Prescribed amount—rebuttable presumption of offer for retail sale
- 11 Prescribed amount—exception for possession by individual for personal use
- Chapter 2—Advertisements—permitted publications
- Part 2.1—Introduction
- 13 Simplified outline of this Chapter
- Part 2.2—Tobacco advertisements—permitted publications for online point of sale
- 14 Purpose of this Part
- 15 Scope of this Part
- 16 Online tobacco advertisements—webpage requirements
- 17 Display of online tobacco advertisement warnings
- 18 Online tobacco advertisement warnings—Secretary may approve file containing images
- 19 Online tobacco advertisements—website requirements
- 20 Online tobacco advertisements—prohibited matters
- 21 Information to be in English etc.
- Part 2.3—E-cigarette advertisements—permitted publications for online point of sale
- 22 Purpose of this Part
- 23 Scope of this Part
- 24 Online e-cigarette advertisements—webpage requirements
- 25 Display of online e-cigarette advertisement message
- 26 Online e-cigarette advertisement message—Secretary may approve file containing image
- 27 Online e-cigarette advertisements—website requirements
- 28 Online e-cigarette advertisements—prohibited information
- 29 Information to be in English etc.
- Chapter 3—Tobacco product requirements
- Part 3.1—Introduction
- 30 Simplified outline of this Chapter
- Part 3.2—Plain packaging—physical features
- 31 Purpose of this Part
- 32 Physical features of retail packaging—general
- 33 Physical features of cigarette packs—dimensions
- 34 Physical features of cigarette cartons
- 35 Physical features of lining of primary packaging of tobacco products
- 36 Physical features of cigar tubes
- 37 Physical features of primary packaging of loose processed tobacco
- 38 Physical features of primary packaging of other tobacco products
- 39 Resealing tobacco products
- 40 Windows in packaging prohibited
- 41 No voids, spacers or fillers etc.
- Part 3.3—Plain packaging—colour and finish
- 42 Purpose of this Part
- 43 Colour and finish of retail packaging
- Part 3.4—Plain packaging—standardisation
- 44 Purpose of this Part
- 45 Standardised retail packaging—cigarettes
- 46 Standardised retail packaging—cigarette cartons
- 47 Standardised retail packaging—filtered and little cigars
- 48 Standardised retail packaging—loose processed tobacco
- Part 3.5—Plain packaging—permitted marks
- 49 Purpose of this Part
- 50 Plain packaging—permitted marks generally
- 51 Permitted marks—origin marks
- 52 Permitted marks—AQS marks
- 53 Permitted marks—calibration marks
- 54 Permitted marks—primary packaging track and trace identifiers
- 55 Permitted marks—secondary packaging track and trace identifiers
- 56 Permitted marks—compliance with laws
- Part 3.6—Plain packaging—brand names and variant names
- 57 Purpose of this Part
- 58 Retail packaging of cigarettes—brand names and variant names
- 59 Appearance of names on retail packaging of cigarettes
- 60 Appearance of names on other retail packaging
- 61 Location of names on cigar tubes
- 62 Location of names on other retail packaging
- Part 3.7—Plain packaging—health warnings
- Division 1—Preliminary
- 63 Purpose of this Part
- 64 Key concepts relating to health warnings
- 65 Secretary may approve file containing images for health warnings
- Division 2—Displaying health warnings on retail packaging
- 66 Display of health warnings on retail packaging of tobacco products
- 67 Health warnings to be displayed equally
- 68 Health warnings not to be obscured etc.
- 69 Health warnings not to be distorted
- 70 How health warnings are to be applied to retail packaging
- 71 Transparent wrappers
- Division 3—Displaying health warnings on outer surfaces
- Subdivision A—General rules
- 72 Display of health warnings on outer surfaces of retail packaging of tobacco products
- Subdivision B—Front outer surfaces
- 73 Front outer surface of cigarette packs and general vertical retail packaging
- 74 Front outer surface of general horizontal retail packaging
- 75 Front outer surface of small cylinders
- 76 Front outer surface of cigar tubes
- Subdivision C—Back outer surfaces
- 77 Back outer surface of cigarette packs and cigarette cartons
- 78 Back outer surface of pouches
- 79 Back outer surface of large cylinders
- 80 Back outer surface of small cylinders
- 81 Back outer surface of retail packaging for cigars (other than cigar tubes) and other general retail packaging
- Subdivision D—Other surfaces
- 82 Side outer surface of cigarette packs
- 83 Side outer surface of cigarette cartons
- 84 Side outer surface of other retail packaging
- 85 Hidden flap of pouches
- 86 Base of large cylinder
- Part 3.8—Plain packaging—mandatory markings
- 87 Purpose of this Part
- 88 Scope—exception for certain retail packaging of single cigars
- 89 Mandatory marking—country of origin statement
- 90 Mandatory marking—manufacturer’s date mark
- 91 Mandatory marking—measurement marks
- 92 Mandatory marking—trade description
- 93 Mandatory marking—bar code
- 94 Mandatory marking—fire risk statement
- 95 Mandatory marking—name and address
- 96 Mandatory marking—consumer contact telephone number
- Part 3.9—Plain packaging—wrappers
- 97 Purpose of this Part
- 98 Basic requirements for wrappers
- 99 Mark on wrapper to conceal bar codes
- 100 Tear strips on wrappers
- Part 3.10—Plain packaging—inserts (other than health promotion inserts) and onserts
- Division 1—Preliminary
- 101 Purpose of this Part
- Division 2—Permitted inserts and onserts
- 102 Inserts to avoid damage to tobacco products
- 103 Adhesive labels
- Part 3.11—Plain packaging—health promotion inserts
- Division 1—Preliminary
- 104 Purpose of this Part
- 105 Definition of health promotion insert
- 106 Secretary may approve file containing images for health promotion inserts
- Division 2—Including health promotion inserts in retail packaging
- 107 Including health promotion inserts in retail packaging of tobacco products
- 108 Health promotion inserts to be included equally
- 109 Health promotion inserts not to be obscured, folded etc.
- 110 Images on health promotion inserts
- 111 Placement of health promotion inserts
- 112 Technical requirements for health promotion inserts
- Part 3.12—Tobacco products and tobacco product accessories—appearance, physical features and contents
- Division 1—Appearance and physical features requirements
- 113 Purpose of this Division
- 114 Alphanumeric code on cigarettes
- 114A On-product health messages on certain cigarettes
- 114B Secretary may approve file containing on-product health messages
- 114C On-product health messages to be displayed equally
- 115 Appearance of cigars
- 116 Appearance of bidis
- 117 Paper casing for cigarettes
- 118 Lowered permeability bands
- 119 Standardised cigarette dimensions
- 120 Filter tips
- Division 2—Content requirements
- 121 Tobacco products—prohibited ingredients
- 122 Tobacco products—permitted ingredients
- 123 Tobacco products—prohibited devices
- Part 3.13—Tobacco products—standards
- 124 Purpose of this Part
- 125 Cigarettes—performance requirements
- 126 Cigarettes—testing requirements
- Chapter 4—Reporting and information disclosure
- Part 4.1—Introduction
- 127 Simplified outline of this Chapter
- Part 4.2—Information to be included in reports
- 128 Purpose of this Part
- 129 Tobacco product volumes report—scope
- 130 Tobacco product volumes report—product information
- 131 Tobacco product volumes report—distribution information
- 132 Publication of reports—matters to which Minister must have regard
- Schedule 1—Online tobacco advertisement warnings
- Schedule 2—Health warning series—cigarettes and tobacco products other than cigars, pipe tobacco, shisha tobacco and bidis
- Schedule 3—Health warning series—cigars packaged in cigar tubes
- Schedule 4—Health warning series—cigars other than those packaged in cigar tubes
- Schedule 5—Health warning series—pipe tobacco
- Schedule 6—Health warning series—shisha tobacco
- Schedule 7—Health warning series—bidis
- Schedule 8—Health promotion inserts—cigarettes and loose tobacco products
- Schedule 9—Online e-cigarette advertisement message
- Schedule 10—On-product health messages
- Endnotes
- Endnote 1—About the endnotes
- Endnote 2—Abbreviation key
- Endnote 3—Legislation history
- Endnote 4—Amendment history
- Endnote 5—Editorial changes
Named provisions
Related changes
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