ICO fines TMAC Ltd £100,000 for PECR breaches

ICO Enforcement

Filed February 3rd, 2026

Detected March 26th, 2026

Summary

The UK's Information Commissioner's Office (ICO) has fined TMAC Ltd £100,000 for breaches of the Privacy and Electronic Communications Regulations (PECR). The company made over 260,000 unsolicited marketing calls to individuals registered on the Telephone Preference Service and failed to provide required caller information.

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What changed

The ICO has issued a £100,000 monetary penalty and an enforcement notice against TMAC Ltd for violating PECR regulations. Specifically, TMAC contravened regulations 21 and 24 by making 260,332 unsolicited direct marketing calls to numbers listed on the Telephone Preference Service between February and September 2024. Furthermore, the company failed to provide recipients with the required caller particulars as mandated by regulation 24.

This enforcement action highlights the ICO's commitment to enforcing PECR. TMAC Ltd must cease these unlawful marketing practices and ensure full compliance with all PECR requirements moving forward. Failure to comply with the enforcement notice could lead to further sanctions. The penalty underscores the importance of respecting subscriber preferences and providing clear caller identification for direct marketing activities.

What to do next

Cease unsolicited marketing calls to TPS-registered numbers.
Ensure all direct marketing calls provide required caller particulars.
Review and update direct marketing practices to comply with PECR.

Penalties

£100,000 monetary penalty

Source document (simplified)

TMAC Ltd

Date 3 February 2026
Type Enforcement notices
Sector General business TMAC contravened regulations 21 and 24 of PECR and the ICO issued a monetary penalty of £100,000 and an enforcement notice.

Between 8 February 2024 and 24 September 2024, TMAC used a public telecommunications service for the purposes of making 260,332 unsolicited calls for direct marketing purposes to subscribers where the number allocated to the subscriber in respect of the called line was a number listed on the register of numbers kept by the Commissioner in accordance with regulation 26, contrary to regulation 21(1)(b) of PECR.

TMAC also failed, as required by regulation 24 of PECR, to provide the recipient of the calls with the particulars specified at regulation 24(2) of PECR.