The TTAB sustained Opposition No. 91303346 filed by A Place for Rover, Inc. (dba Rover.com) against Rumo Lin's application for 'BRIGHT&ROVER EXPERT NUTRITION, GENUINE CARE'. The Board ruled in favor of the opposer, preventing registration of the accused mark. The opposition was filed on November 25, 2025, and the decision was issued April 6, 2026.

Rumo Lin cannot proceed with trademark registration for the accused mark and must cease use of any confusingly similar branding in connection with competing goods or services. Rover.com should continue monitoring for potential infringing uses of its ROVER trademark. Trademark practitioners should review this decision as precedent when advising clients on likelihood-of-confusion analyses involving pet-related services.