Share of Attention Trademark Application - Intent to Use

ChangeBridge: Trademarks - Advertising & Business (Class 035)

Published March 24th, 2026

Detected March 26th, 2026

Summary

The USPTO has recorded an intent-to-use trademark application for 'SHARE OF ATTENTION' under Class 035, covering advertising, business management, and market research services. The application details a wide range of digital and traditional marketing activities, including online publications, audiovisual works, and consultancy services.

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What changed

This document details an "intent to use" trademark application filed with the USPTO for the mark "SHARE OF ATTENTION." The application, identified by TM98779709, falls under Class 035 and covers a broad spectrum of advertising, marketing, business management, and consultancy services. This includes non-downloadable electronic publications, audiovisual works, multimedia content, market research, trend analysis, and the creation of information indexes, particularly in connection with culture relevance indexes and insights.

For businesses operating in advertising, marketing, or digital content creation, this filing signifies a potential new market entrant or service offering. While this is a trademark application and not a regulatory rule, it indicates a focus on services related to measuring and analyzing attention in marketing contexts. Compliance officers should note the scope of services claimed, which touches upon data processing, media performance metrics, and online content provision, potentially overlapping with consumer data and privacy considerations depending on the specific services developed under this mark.

Source document (simplified)

← USPTO Trademark Applications

SHARE OF ATTENTION

Intent to Use TM98779709 Kind: intenttouse Mar 24, 2026

Abstract

Provision of non-downloadable electronic publications online in the nature of articles and brochures in the field of marketing in connection with culture relevance indexes and insights; provision of non-downloadable videos online featuring music; providing non-downloadable audiovisual works via on-demand video transmission services; services of providing electronic non downloadable periodicals of images and videos online featuring music; services of providing non downloadable multimedia, audio, video, and text programs online featuring music; services of providing information, advice, news, and commentary in the fields of entertainment, sports, recreation, and culture; services of providing information, advice, news and commentary on online videos, texts, images, trends, and content published on the global computer network featuring music; organization and conducting of exhibitions and shows in the field of marketing for entertainment purposes; organization and conducting of business and commercial conferences in the field of marketing in connection with culture relevance indexes and insights; information, advisory, and consultancy services related to all of the above; Advertising agency services; advisory, consultancy, and information in advertising and publicity through any means; updating of advertising material; consultancy regarding advertising strategies; design of advertising material, namely, development of advertising concepts; distribution of advertising material; web indexing for commercial or advertising purposes; production of advertising films; advertising; publication of advertising texts; online advertising on computer networks; writing of advertising texts; writing of scripts for advertising purposes; layout services for advertising purposes; business management services; business consultancy services; advertising, marketing, and promotion services; advertising and marketing consulting services; market research and trend analysis services; advertising performance analysis and market research services; media and marketing performance metrics services; media planning services; data processing services; creation of information indexes services for commercial or business purposes; organization of business information content provided through a global computer network and other communication and electronic networks; provision of commercial, consumer, and business information via computer networks and global communication networks; provision of text, data, image, audio, video, and multimedia content featuring business information for a fee or pre-paid subscription via the internet and other communication and electronic networks; organization and conducting of commercial exhibitions, trade shows in the field of marketing in connection with culture relevance indexes and insights; information, advisory, and consultancy services related to all of the above; downloadable computer programs, software, and applications for the artificial production of speech, videos, photos, human content, and text; downloadable computer programs, software, and downloadable applications for processing, generating, understanding, and analyzing natural language; downloadable computer programs, downloadable software, and downloadable applications for processing language, images, texts, videos, content, and speech based on machine learning; chatbot software for computers, downloadable to simulate conversations; downloadable computer programs and downloadable computer software for creating and generating text, photos, audio, videos, and content; downloadable computer programs, software, and applications for displaying, sharing, or providing information, content, and data via the global computer network or other communication means; computer hardware; personal digital assistants, namely, electronic personal organizers; electronic communication instruments and equipment namely, optical transmitters; downloadable computer software for creating, ...