The USPTO has accepted an intent-to-use trademark application (TM98722782) for the mark 'I. STILL. BELIEVE!'. The application was filed on August 28, 2024, and pertains to advertising and marketing services, including electronic billboard advertising, campaign development across various media, and rental of billboards.

This filing signifies the applicant's intent to use the mark in commerce for these services. While this is not a final registration, it initiates the trademark process. Companies operating in the advertising and marketing sector should be aware of new marks being filed that may be similar to their own, potentially leading to future opposition proceedings or licensing discussions.