USPTO Patent Grant US12586101B2 for Digital Circulars
Summary
The USPTO has granted patent US12586101B2 to Design House, Inc. for a dynamic digital advertising content system. This system allows for the generation and organization of digital circulars, including features for content updates, third-party integrations, and user sharing.
What changed
The United States Patent and Trademark Office (USPTO) has granted patent US12586101B2 for a dynamic digital advertising content system. The patent, assigned to Design House, Inc., covers a system for generating and organizing digital circulars, which includes functionalities for retailers and third parties to upload and update product content. Key features include integrations with coupon and loyalty program providers, user sharing of merchandise, and customization based on user history and characteristics.
This patent grant represents a new intellectual property right for the assignee, Design House, Inc. While not a regulatory rule imposing obligations on other entities, it establishes exclusive rights for the patent holder in the described technology. Companies operating in the digital advertising and e-commerce space, particularly those developing similar dynamic content systems or integrating with digital circular platforms, should be aware of this granted patent to avoid potential infringement.
Source document (simplified)
Dynamic generation and organization of digital circulars
Grant US12586101B2 Kind: B2 Mar 24, 2026
Assignee
Design House, Inc.
Inventors
Adam Zimmerman
Abstract
A dynamic digital advertising content system having a front end system and a back end system, and used to present product content to a user's computing device in the form of a digital circular. The back end system provides retailers and third party access to upload, and update, product content information for the digital circular, including videos and animations. The dynamic digital advertising content system can include integrations for third-parties such as digital coupon providers and loyalty program providers. The system permits users the ability to share with other users merchandise displayed in the digital circular and/or selected for a shopping list. Such shared content can be dynamically arranged for subsequent presentation on a computing device of the recipient. The digital circular is further customizable for individual retailers or retailer locations, as well as customizable based on detected histories and/or characteristics of the user receiving the digital circular.
CPC Classifications
G06Q 30/0255 G06Q 30/0257 G06Q 30/0276 G06Q 30/0277 G06F 3/0482 G06F 3/14
Filing Date
2025-03-11
Application No.
19076542
Claims
20
Named provisions
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