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Know2Protect Second Anniversary Anti-Child Exploitation Campaign

Favicon for www.dhs.gov DHS News
Published April 1st, 2026
Detected April 3rd, 2026
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Summary

The Department of Homeland Security marked the second anniversary of Know2Protect, a national public awareness campaign to prevent online child sexual exploitation and abuse. The campaign has achieved 1.2 billion media impressions, signed 32 partners, trained 3.5 million people through Project iGuardian, and collected 312,000 Pledge2Protect commitments.

What changed

DHS commemorated the second anniversary of the Know2Protect campaign in April 2026, highlighting expanded resources including materials addressing generative AI risks and the nationwide Pledge2Protect initiative. The campaign provides free educational resources, PSAs, influencer events, and Project iGuardian trainings targeting children, teens, parents, and communities.

This announcement is informational only and does not create new compliance obligations. No regulatory changes, deadlines, or penalties are associated with this notice. Stakeholders interested in child exploitation prevention may utilize available campaign resources.

Source document (simplified)

  1. Know2Protect
  2. About
  3. K2P Anniversary

K2P Second Anniversary

April 2026 marks two years of DHS Know2Protect: Together We Can Stop Online Child Exploitation™, a national public awareness campaign to help prevent online child sexual exploitation and abuse (CSEA). In collaboration with signed Partners and Campaign Champions, Know2Protect equips kids, teens, parents, trusted adults and communities to recognize warning signs, report concerns and access support resources for victims and survivors.

From Awareness to Action

Building on year-one momentum, the campaign launched Pledge2Protect as its nationwide call-to-action, expanded free educational resources on urgent online safety topics, including evolving generative artificial intelligence risks, and amplified its online safety message through PSAs, influencer-led events and expanded Project iGuardian™ trainings.

  • Pledge2Protect is creating a global movement to prevent online exploitation in kids and teens — empowering everyone to take action, raise awareness and educate communities about prevention.

Take the Pledge2Protect Today!
- Know2Protect Partners, Champions and all supporters can use this Anniversary Social Media Toolkit to help celebrate two years of Know2Protect and amplify campaign messaging. Your support helps extend vital online safety messaging to more communities worldwide.

Download the Toolkit today

Resources

  • Families can work together and develop their own terms around online safety.

Get the Agreement
- Know what to do when you need to get out of an uncomfortable or risky situation online.

Know Your Options
- Look into ways to use the internet safely and identify fake profiles.

Spot the Fake
- Gain a better understanding of online communities that share and distribute extreme, graphic and violent content online aimed directly at minors.

Check Out the Tips
- Learn about the various safety centers offered by social media and gaming platforms to help safeguard kids and teens online.

Download Safe Spaces
- Find helpful links for setting up parental controls on the most popular gaming and social media platforms and devices.

Download Connect2Protect

Influencers and Partnerships

  • Former NFL player and child-safety advocate, Tim Tebow, shares a powerful PSA where he urges everyone to protect kids online – it’s a community responsibility.

PSA coming soon!
- Professional athlete and Know2Protect ambassador, Mak Whitham, is using her platform to champion online safety. Check out her Top 10 Tips for Teens to level up your digital safety game.

Watch Mak’s Top 10 Tips
- Country music star, John Rich, uses his X platform to share critical online safety information. He livestreamed an informative discussion with DHS Special Agent, Dennis Fetting, about how to keep kids safe in the digital world.

Watch the Recorded Livestream

Together We Can Stop Online Child Exploitation™

Looking ahead, we’re focused on scaling participation and deepening impact by turning everyday readers into protectors — equipping families, schools, signed Partners and communities with age-appropriate resources to help prevent online child sexual exploitation and abuse. Building on the success of Know2Protect’s nationwide call-to-action, we’ll elevate survivor voices, publish more short videos on platforms people already use, partner with additional influencers to help spread Pledge2Protect even further and expand Project iGuardian to reach even more parents, trusted adults and youth.

  • Learn how Know2Protect’s Year 2 efforts translated into measurable progress in preventing online child sexual exploitation and abuse in its Year in Review.

Coming soon!

To report an incident, you can call the Know2Protect Tipline at 1-833-591-KNOW (5669) or visit the NCMEC CyberTipline at https://report.cybertip.org.

Last Updated: 04/01/2026 Was this page helpful? Yes No This page was not helpful because the content has too little information has too much information is confusing is out-of-date Back to Top

Source

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Classification

Agency
DHS
Published
April 1st, 2026
Instrument
Notice
Legal weight
Non-binding
Stage
Final
Change scope
Minor

Who this affects

Applies to
Consumers Public health authorities Law enforcement
Industry sector
9211 Government & Public Administration
Activity scope
Public Awareness Education Training
Geographic scope
United States US

Taxonomy

Primary area
Criminal Justice
Operational domain
Compliance
Topics
Public Health Consumer Protection

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