Magic Leap loses opposition against Heroic Leap Productions

The TTAB issued a final decision dismissing Opposition No. 91294591 filed by Magic Leap, Inc. against Heroic Leap Productions, Inc. regarding the trademark application for HEROIC LEAP PRODUCTIONS. The opposition was dismissed without prejudice, meaning Magic Leap may potentially refile. The original opposition was filed on October 16, 2024.

For trademark applicants and practitioners, this decision demonstrates that opposition proceedings can result in dismissal even when filed by established technology companies. Parties should ensure their opposition filings contain sufficient evidentiary support to withstand dismissal. The dismissal without prejudice leaves open the possibility of future opposition attempts, so applicants should monitor for subsequent challenges during the publication period.