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Method and apparatus for facilitating merchant self service with respect to financing and content support for marketing events

Grant US12586132B2 Kind: B2 Mar 24, 2026

Assignee

Affirm, Inc.

Inventors

Donovan Halpin, Jesse Kendrick, Julia Harrigan, Daniel E. Kaufman, Nitesh Kumar

Abstract

A method of facilitating merchant self-service assistance to financing and content support for a marketing event may include receiving a request from a merchant for approval for financing and content generation to support the marketing event and determining whether to approve the merchant based on comparing information provided in the request to approval standards. The method may further include, responsive to approval of the merchant, receiving context information regarding content requested, and providing the content requested to the merchant based on the context information to support the marketing event.

CPC Classifications

G06Q 40/06 G06Q 30/0203 G06Q 40/04

Filing Date

2024-03-13

Application No.

18603713

Claims

18