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Multi-platform integration for classification of web content

Grant US12579557B2 Kind: B2 Mar 17, 2026

Assignee

Zeta Global Corp.

Inventors

David Rose, Danny Portman

Abstract

In some examples, a system comprises at least one programmable processor; and a machine-readable medium having instructions stored thereon which, when executed by the at least one programmable processor, cause the at least one programmable processor to execute operations comprising: receiving a first request from at least one user device to execute an instance of an application; transmitting a graphical user interface (GUI) to the at least one user device to be rendered on a display of the at least one user device; receiving a second request, via the GUI, from the at least one user device, to deploy a digital advertisement, the second request including a set of platforms of a plurality of platforms of a multi-platform integration system, a set of settings, a set of parameters, and a set of allocation data; interfacing with each one of the platforms in the set of platforms; and integrating a digital advertisement directly with each one of the platforms in the set of platforms based on the set of settings, the set of parameters and the set of allocation data.

CPC Classifications

G06Q 30/0277 G06Q 30/0275 G06F 16/958

Filing Date

2024-10-24

Application No.

18926279

Claims

20